3 Year
BJMC
The BJMC (Bachelor of Journalism and Mass Communication) is a 3-year undergraduate course for students who want to pursue a career in media, journalism, advertising, digital communication, and public relations. This course will provide a fundamental understanding of media ethics, news writing, reporting, digital media, filmmaking, advertising management, and communication theory. The objective of the BJMC is to equip students with effective communication skills, creative ability, and technical skills for flexible roles in the media industry. Important subjects within the BJMC course includes: Mass Communication Theories, Radio & TV Journalism, Digital Media, Public Relations & Advertising,
Media Laws & Ethics, and Film Studies. The BJMC program is for students who have a passion for media, media content creation and storytelling, digital marketing, or public communication. Through the BJMC Course you are able to upgrade to higher education such as MJMC (Master of Journalism & Mass Communication), MBA in media management or to international studies relating to media.